An industry association representing high quality ice manufacturers feared that inadequate federal regulation could lead to unsafe product on the market, thus jeopardizing their reputation and ultimately, their business.
So, we designed a plan and helped our client to engage with the FDA and state food safety officials directly, while simultaneously driving congressional support for our objective.
In the end, with the help of bipartisan appropriations language and regulatory support from the FDA, we helped our client achieve a desired increase in regulatory oversight that benefited both their industry and every American consumer who enjoys a cold drink. Cheers!